Marketing for Plumbers.
More calls for the plumbing work you want most. We help plumbing and gasfitting businesses get consistent enquiries through local SEO, Google Ads and CRO.
Winning more of the plumbing jobs worth having.
Most plumbing businesses rely on repeat customers, referrals and lead platforms. That keeps the van moving, but it doesn't give you much control over which jobs come in or when.
Urgent plumbing work usually goes to whoever the customer finds first on Google. If competitors are showing up ahead of you in search and Google Maps, they're getting those calls.
The problem with most digital marketing for plumbers
Generic agencies treat every plumbing job the same. A burst pipe at 9pm and a planned hot water replacement come from very different customers, and marketing that ignores the difference wastes money on both.
Marketing built around the plumbing work you want.
We manage Google Ads, SEO and website improvements for plumbing and gasfitting businesses, with every call and enquiry tracked.
Google Ads for Plumbers
Campaigns built around the plumbing work you want, from urgent callouts to planned jobs, and managed every month.
SEO for Plumbers
Stronger plumber SEO for the services and suburbs you want to be known for, so more local customers find you first.
Local & Regional Visibility
A better presence in Google Maps and local search results across every suburb you service.
Enquiry-Focused CRO
Website improvements that turn more plumbing website visitors into calls and bookings.
Call & Enquiry Tracking
Calls and enquiries tracked back to where they came from, so you can see what's bringing in work.
Monthly Reporting
A plain-English monthly report on enquiries, cost per lead and what we're changing next.
How plumbing customers search.
Urgent searches like "burst pipe near me", "no hot water" or "emergency plumber" plus a suburb usually end in a phone call within minutes, and most go to the first few plumbers the customer sees.
Planned work is different. Customers replacing a hot water system, renovating a bathroom or booking backflow testing compare a few businesses first, often checking reviews and licences. Property managers and commercial clients look for reliability and quick response times.
Searches like these
- emergency plumber near me
- blocked drain brisbane
- hot water system replacement
- gas fitter gold coast
- backflow testing brisbane
What's shaping plumbing work right now.
Licensing and advertising rules
Plumbing, drainage and gas fitting work in Queensland needs a QBCC licence at any job value, and licensed contractors must show their licence details in their advertising. Gasfitters also hold a separate gas work licence.
Storm season
Queensland's severe weather season runs from October to April, with the highest thunderstorm risk in southern Queensland from October to December. Blocked drains, stormwater and leak calls rise with it.
Hot water rebates
Queensland's state heat pump rebate closed in 2023, although some websites still advertise it. The federal certificate scheme can still reduce the upfront cost of a heat pump until 2030.
We plan your marketing around changes like these, so you're visible when demand picks up.
Services we use for plumbing businesses.
Most plumbing businesses do not need all three at once. Our free marketing audit shows which one will make the biggest difference first.
Search Engine Optimisation
Builds long-term visibility for your plumbing services across the suburbs you cover. It takes a few months, then brings in enquiries without a cost per click.
Google Ads
The quickest way to bring in calls, especially for urgent work or when you have capacity to fill. We manage campaigns every month and keep spend on the right jobs.
Conversion Rate Optimisation
Improves how well your website turns visitors into calls and bookings, so you get more from the traffic you already have.
Frequently Asked Questions
We work with residential and commercial plumbers and gasfitters, from owner-operators to multi-van businesses. That includes businesses focused on emergency work, blocked drains, hot water, gas fitting, backflow testing and maintenance contracts.
We don't publish set prices, because every plumbing business is different. The right mix depends on your area, your services and how much work you want to take on. Book a free marketing audit and we'll give you a quote that fits. Ad spend is paid directly to Google and is separate from our fee.
Google Ads can bring in calls within the first week or two. Google Maps improvements usually show within a few weeks to a couple of months, and plumber SEO typically takes three to six months to build. These are typical timeframes, not guarantees.
No. We're based in Brisbane and work with plumbing businesses across Australia. Licensing rules and seasonal demand vary by state, and we plan around the ones that apply to you.
We manage them. We set up your campaigns, then review and adjust them every month based on the calls and enquiries they bring in. You get a plain-English report on the results.
Yes. Most websites can be improved rather than rebuilt. The free audit will show which applies to yours, and if a rebuild is the better option, we'll explain why.
Not at the moment. Google's Local Services Ads and the verified badge that comes with them aren't available in Australia, whatever you've seen in American marketing videos. A strong Google Business Profile and well-run Search ads are the way to get top-of-page visibility here.
Book a free marketing audit. We'll review your website, Google presence and any ads you're running, then show you where the opportunities are.
Ready to generate more plumbing enquiries?
Book a free marketing audit. We'll look at your current digital presence and tell you honestly what's possible.